Determining your target audience is not always easy and can seem like a daunting task. However, there are a few important tips to help you make this process a little easier, such as using social media reconnaissance and audience surveys. These simple techniques can help you garner valuable information about your target audience and learn more about exactly what they are interested in and how you can help them reach their goals.
Key Points From This Episode:
- Using social media reconnaissance on your already established following.
- Doing your due diligence can help you narrow down to your interested followers.
- How to dig deep with a sample size of your audience.
- Get the basics of your audience demographics using a survey.